Jeanne Jennings helps medium- to enterprise-sized organizations make their email and other online marketing efforts more effective and more profitable. She is a consultant, a recognized thought-leader in email marketing strategy and a partner with CohereOne, a full-service direct and digital marketing agency.
Jeanne has over 20 years of experience in the email and online marketing and product development world; she began her career with CompuServe’s Business Services Group in the late 1980s.
For more than 16 years Jeanne has been focused primarily on email marketing, beginning in 2000 when she was head of email product development for Reed Business Information US, a division of Reed-Elsevier and, at that time, the country’s largest B2B publisher.
Jeanne’s direct response approach to digital marketing strategy, tactics and creative direction helps organizations make their email marketing initiatives more effective and more profitable. Clients include AARP, Hasbro, National Education Association (NEA), Scholastic, Verizon and WeightWatchers International.
Jeanne is on the board of the Email Experience Council, the Direct Marketing Association’s email marketing group.
She is a prolific writer, both for her own blog as well as for, CohereOne’s blog, ClickZ, the Only Influencers blog and Pinpointe’s blog. Her book, The Email Marketing Kit: The Ultimate Email Marketer’s Bible, was published by SitePoint.
Jeanne enjoys speaking and is sought-after for the practical, actionable advice presented in her conference sessions, keynotes and private workshops.
She’s based in Washington, DC and is an avid hockey fan (Let’s Go Caps!).